Alicia Jarrett flips land deals in the United States all the way from Australia. She started about five years ago flipping houses and fell in love with the rehabbing process, but it’s tough to work with contractors when you’re across the world from them. Alicia pivoted to land after realizing it was much easier to get things over the line. Currently, her team does deals in Florida only, as that’s where most of her relationships are. Alicia also has a real estate investing marketing company that helps investors build and automate their systems.
For marketing, Alicia does a combination of online and offline strategies. She keeps customer experience front and center. People respond differently to marketing strategies depending on their preferences so it’s important to always keep that in mind. Many coaches and educators suggest getting into land deals for no money down, but Alicia advises starting your business with some kind of investment. If you have to budget a bit to get your business off the ground, you’ll be set up for success. Make sure to check out Alicia’s business and Facebook groups by heading to the links below.
Watch and Learn:
Listen and learn:
What’s inside:
- Examples of entitlements and what the process looks like.
- How Mike and his company use entitlements to increase vacant land value.
- Strategy and marketing tips for entitled land.
Mentioned in this episode:
- SuperChargedOffers.com
- Super Charged Offers Facebook Group
- Land Investing Motivation Mastermind Facebook Group
Transcription:
Download episode transcript in PDF format here…
Joe: Welcome. This is the Real Estate Investing Mastery podcast. Hey, what's going on, guys? Joe McCall, the Real Estate Investing Mastery podcast. Glad you're here! You know, we're gonna be talking about something that I love love talking about, and I've gotten the privilege. I've had the privilege of doing this many times myself in the past. Now we're going to be talking about flipping deals from halfway around the world, how you can literally specifically actually flip vacant land from anywhere in the world. I have actually done that myself. Many of you heard my story. I've traveled with my family, my wife and my four kids to Europe about three times twice for two to three months at a time. We've also have traveled quite extensively in an RV. My son was actually had an interview the other day with a Christian ministry organization called Wylam. They were interviewing him because he's interested in going on one of their discipleship training schools or whatever. It's called DTS. And they asked him about his international travel experience, and he said he's kind of just blew me away. He's been to 15 countries. He's 16 years old, he graduates. This year when he's 17, he's going to be maybe going somewhere. So it's amazing. Well, guess what we did while traveling, I ran my business and did deals while traveling all over the world. In fact, I think I've counted. I've done deals from four different countries in the United States, from four different countries, and I counted one time and I've coached students in about 12 different countries do deals in the United States.
Joe: So we have a guest today, Alicia Jarrett, and we're going to be talking. She's from Australia, I believe, and we're going to be talking about how to flip deals, specifically land deals from anywhere in the world. About a two or three months ago, I was actually on a live Zoom call with a bunch of investors that were in Israel doing deals in the United States. It was so cool to talk to them. I'd actually even have talked and coached students living in the country of Lebanon, Beirut, Lebanon that we're doing regular traditional wholesaling deals, cash deals in Oklahoma. So this is it's a small world and there's so much opportunity, which is exciting because you can take this little laptop that you have right here and you can take it anywhere in the world and make a bunch of money. You can make a bunch of money. Maybe some of you might be called to help small, poor nations with medical staff, with dental care, with just general missions, you know, like serving the poor orphans you have, you feel like you've been called to join the the Peace Corps or we go around the world, right? When things calm down in the Ukraine, guess what? They're going to need a lot of help. And so maybe you feel called to go to Eastern Europe and help them there. So like, guess what? You can still make money. You don't have to raise support. You can flip vacant land deals from anywhere in the world. So anyway, long introduction. I'm glad to have Alicia here. I'm going to bring her on over. Alicia, how are you?
Alicia: Hey, Joe, I'm fantastic. Thank you. And yes, I am calling you in from Australia. It's currently the future and the future's looking pretty darn good. So I'm fabulous. Thank you for having me on.
Joe: And it's early there, Alicia. I appreciate you being on. Pleasure. Cool. So we I posted something a few months ago, a couple of months ago saying, Hey, I'm looking for people to interview on my podcast who've done a lot of vacant land deals. Two or three people recommended you. I'm like OK. Let me reach out to you.
Alicia: Did they? You have to tell me who they are, so I can say thank you.
Joe: Well, I don't remember, unfortunately, but I can go dig it and find out. Alisha, introduce yourself to everybody here. What are you doing in Australia? Are you from there?
Alicia: Yeah, I am from here. So as you can probably tell by the accent, although sometimes people are like, Are you from New Zealand? Know that this stuff in England, in England or from England, like my family originally, is that I was born and bred here in Australia. Just like you, we've done a lot of travel. I've done deals sitting on a boat in the middle of the ocean in Croatia, which was amazing. Yeah, we've done deals on the ski slopes in France needing to go and get an attache note here, you know, to to sign things for us. And you know, you're so right. One of the things in this business is as long as you have a laptop and a phone, you can literally do business from anywhere in the world. And we've proven that because we do our business all the way from Australia. We actually started about five years ago. We started flipping some houses and we love that kind of fell in love with the whole rehabbing process and seeing a rough diamond be polished and then sold back out into the market. But one thing it is challenging is working with teams of contractors and things like that when the other side of the world. So then we came across land about four four years ago now and haven't looked back because there's no team of contractors. There's nothing really that that is of major concern with that with land. The only thing you do need is a team of people to help you through the problems that might be preventing, closing or getting things over the line. But all of those people are very accessible, like how do companies provide attorneys all that kind of stuff real? Real says they've got all those people in that team, and as long as they're accessible by phone and laptop, we can get work done so that we do deals all the way from here and we love it.
Joe: How many different states are you looking at? Are you doing?
Alicia: We are actually only in one state because it's the state that just keeps on giving for us. And there's really two reasons why we're only in that one state and it's Florida one. We love Florida, and that's where we started to do our houses and when we were doing our houses, Joe, that's when we really put our team in place. So those people I mentioned before, a couple of title companies, a real probate attorney, normal real estate attorney, some different JV partners, all of those boots on the ground people. We started those relationships five years ago, and those relationships are just as important in land as what they were in houses. So the team there is in place and we love them all dearly. Secondly, Florida just seems to be the state that keeps on giving. I'm so grateful for Florida because no matter what county we're in there, we seem to just keep getting deals. And I think the one thing with the land that I've also really noticed is when you start to dominate a market, when people get to know you and your business that we now have people for years on that literally this call my team or email my team and say, Hey, I've heard about you guys, I've got some land. What what can you do for me? So getting your brand and your marketing right so that you can become known in that area is really important. A side note to that, though. We've also outside of our land business. We also have a real estate investing marketing company, so we help real estate investors to build and automate all of the acquisitions marketing. So we've actually got a lot of customers that I know doing business all across the US, across pretty much every state and every state has got deals. And this is what I love about this and more than enough deals out there for everyone.
Joe: Yeah, we're going to talk about your marketing company it's really fascinating. So you've chosen just one state and you've dug deep into that state. How many different counties in that state are you going, are you targeting?
Alicia: At any point in time? I'd say about 70 percent of them, depending on our strategy, because we have done many different strategies over those four years. One of our strategies was to literally blanket every county, but only go after properties where people have acquired them through a quit claim because they're, you know, a lot of the times there it's going to be, they've just had it change hands. It's been inherited. Maybe it's been just passed from one family to the next when, when, when they're still alive. A whole bunch of reasons why quick claims happen, as we know. And so that actually yielded quite a lot of results for us that campaign and that got us into some other counties that we weren't really in yet, which was great. And then we have other strategies now. One of our strategies this year is to go after larger properties, and we're letting our buy a network dictate that. So after four years, that buyer network is, you know, more than 5000 in our buyer database. And we've got repeat buyers and we've now got specific buyers, such as builders and developers that are after specific types of properties. So that's what's dictating our next strategy. So, you know, it's we do different strategies in different areas, the different reasons. And I think that's one thing that keeps the business going is we're always fresh with ideas and different ways of testing that market.
Joe: Nice. Nice. All right. So direct mail, is that how you find most of your deals?
Alicia: Yeah, we do a combination. So I mentioned before our marketing company as well, but we do a combination of online and offline marketing. And I think it's really important, Joe, these days, the people who just step back a little bit and ask themselves about customer experience because, you know, a lot of educators that there's some amazing educators out there in the real estate, investing space and land being one of them that teach you the basics. They teach you to go and download a list, get a letter ready, send it out and then wait, wait for the phone to ring. But not everybody responds to the same way when it comes to marketing and customer experience is really about how do we put ourselves in the shoes of all of the different types of sellers out there and create an environment that it's really easy for them to do business with us? So we do the offline marketing, which is the direct mail we do online marketing, where we're pushing ads on Facebook, Google and Instagram. We do online retargeting with ads. We create funnels and sales systems where they can book time with my team. You know, we're now not just dealing with older people that have been sitting on land for 30 years. We're dealing with young professionals that have inherited land and they've got to have a full time job and they don't have time to just sit down and make a phone call. They want to book time to speak to my team about their land. So we've got a whole bunch of different ways that we market to enable ourselves to really do business with us in a way that suits them. And that's been really helpful in in the lead capture as well.
Joe: I've often wondered, like, how does one do online Facebook ads for? Vacant land, a lot of people have and I've seen like, Hey, do you want to sell your house because everybody's got a house almost right? Like, how do you do it for land? What's your message?
Alicia: So how you do it for land is a really good question, by the way. It's about speaking to the message of the seller because, you know, you see a lot of things out there where people get cash now. And for me, that's that's actually a bit. What's the right word to use here? It feels a bit scamming, and a lot of people get quite skeptical when they see those things because maybe they've been let down in the past and they've gone to a realtor and a realtor said, Your land's got problems. I'm not going to help you. Well, maybe they they know that their land has problems and they can't seem to get the confidence to need to get rid of it themselves. So the type of marketing that we've put out there is now. Have you been sitting on land for the last 10 years and you don't know what to do with it? Give him a call for free consultation or have you got land? Has got problems that realtors have rejected. Download an e-book of the top five problems that prevent land from closing and how to get them solved. So it's those types of messages where sellers a kind of reading things and going, Yeah, I do, actually, and they help with that. Yeah, I wouldn't mind speaking to someone to get an unbiased view of what my land really worth. And how do I fix? How do I fix this judgment? That's on it. How do I get rid of these lanes? How do I get rid of squatters that are on my property that I've just gone out of sight out of mind? Like, it's all those types of things that we're putting in front of people to stop the conversation. So for me, one of the biggest things I think I've learned over the last few years is I don't look at the fact that we are in the business of real estate. I think that we're actually in the business of relationships, which is how do we start a conversation and build trust and rapport with our sellers, especially if they've been burned by other wholesalers or realtors or they've been sitting on a problem property that's causing them stress, like how do we create an environment where they feel safe to speak to us?
Joe: OK, interesting now. Yeah. Are you doing a kind of custom audience of landowners or are you just how do you target landowners?
Alicia: Yeah, great. Great question. So basically, there's a process that you can do that in our marketing system provides, and it's called social matching, pretty much. And it's a bit scary. But these days, so long as you've got some basic details of people, you'll find out pretty much anything about them. It's a bit scary. So we take all of our data, which is, you know, the names, addresses, location, any information that we have about ourselves and we try and social match them online to find a profile that matches those details. And then we're pushing ads out to those profiles. So it's less it's not a pay per click campaign because you don't want it to just go out to everyone and create a custom audience for an area because people are then going to click on an ad that might not even own lands and then your budget is gone, not even attracting the right people. So it's a push of the ads out to certain audiences, and those audiences are very particular based upon the social matching of profiles.
Joe: It used to be four years ago. You could you could download a list of customers and get their name and address and then skip trace them, get phone numbers and emails and create a custom audience and target your ads specifically to them. Facebook doesn't really allow that anymore, does it?
Alicia: No. Well, there's ways and means with Facebook, but but whatever we do, we're trying to keep it compliant and and keep it, you know, above board because there is a level of respecting people's privacy with this as well. And so it's really you've got to also think about though, who am I trying to target online? Because the 85 year old husband and wife that have been sitting on inherited land for 20 years, they're not going to respond to a Facebook ad, but they're likely to respond to a letter or a follow up from that letter and b that a phone call or an estimate to start a conversation that way. So you're all that you're really trying to do is create an environment where however your audience chooses to interact with you, they can.
Joe: Nice. All right. So you're doing a combination of offline and online marketing for land sellers. What percent are you on that? Like your marketing budget? You have? Let's say you're budgeting $5000 a month. What goes to direct mail? What goes to online?
Alicia: Yeah, it's actually not as simple as looking at a budget from that perspective. So because it's an entire system. So when we do our marketing campaigns, it's everything from end to end, from the data through to the direct mail or data cleansing, data management, direct mail, mail tracking, pushing out the ads depending upon how much your your sending out, there's a percentage of ad budget which you don't want to reveal because I don't want to open up the entire Pandora's box, but there's an ad budget in there. There's an ad budget for retargeting and then obviously managing your your Facebook page, your social media, your ads. So it's this kind of end to end of my system, Joe, and there's a. Set budget for depending upon how much you're doing, that encompasses all of that, because the reason is, you know, where we're really focused on a lot of real estate investors that are spending their time on things that aren't generating those deals. We see a lot of people out there that spend their time trying to build a sales page or a landing page, spend their time cleansing data or hiring VAS to do it for them. And then they have to go and fix it because it wasn't done right anyway. So we're sort of offering that end to end service to do all of that for them in one package. So there is definitely a budget in there for everything. But again, it depends upon the scale of how many they are looking to target.
Joe: All right. So for somebody just getting started and they want to do one or two deals a month, they just want to do something part time on the on the side while they're working at full time jobs. What do you recommend that they do to start?
Alicia: Yeah. What I do to start with two things that I would do, and it really depends upon what they've thought about to start their business. And the reason I say that is, again, great educators out there. But unfortunately, there's a lot of educators that say you can go and do land for no money down. Yeah, you can. If you get a piece of land under contract and you wholesale that piece of land you, you sign the contract, you double clothes, etc. you can do a deal with no money down. But the process of setting up your business does require some investment. And I think that's where unfortunately, people get a bit misled out there. So if you have a budget to to really get your business started in the right way, what I would do and I'm speaking from experience here, Joe, because I've got the t shirt, if you like of when we first started four years ago, we didn't have a budget. We were like, let's just get the mail sent out and hope for the best. And we weren't methodical and we weren't strategic about that. But now I'm seeing a lot more people come through that are saying, now I want to start my business with the right foot forward, which is I've got a strategy. A lot of people don't even have a strategy. I've got a budget to start my business, to register my LLC, to build some marketing, to fund my first campaign, etc. So when most people start, when they come to us, Joe is with all of that. It's like a business in a box. We do all of their design, their branding, their websites. The Facebook page is no matter where people go to find you online, you want to see that consistent branding and we're packaging all of that out for them so that when they start, they're starting off looking and sounding exactly how they want their sellers to see them. But not everybody has the budget to do that. Believe it or not, those services that we offer, they're actually not that expensive. So a lot of people come to us and say, I just want to start by getting some mailing out. And even that is really overwhelming for people when they're starting. So like, I don't know what I'm doing, I haven't done a deal yet, so we kind of hold their hand in that so right. All you need to do is just research your counties using your zip codes in areas that you want to target. Then what we would do is we will go and pull that data, manage the data and work with you to get to know your data will then push out and direct mail and we'll get that phone ringing and we'll get those first few deals happening. And then once those first few deals start happening and you get some cash flow coming in, then let's look at doing that whole online branding piece as well. So I certainly don't prescribe Joe for everybody to do everything upfront because for a lot of people, they just don't have the time or the budget to start there. So we kind of meet them where they're at.
Joe: Yeah, yeah. Everybody's in a different spot. It's important to think about that, isn't it? What is my budget? What do I have in terms of time and money? Getting started?
Alicia: What's my budget? What's my strategy? How much time do I have now? For a lot of people starting out, they actually come to us and say, I want to send out, you know, 5000 mailers a month, and I wanted out of that. I really want to have a pipeline of 10 deals consistently in there and maybe closing like three or four months. And I'm like, Well, that's fantastic. But how much time do you have? Well, you know, I've got a full time W-2 job. I've got three kids. Two of them are at soccer training twice a week, and I'm doing that and I've got responsibilities as a care for my, my folks that are getting older, all of these things. Well, that's so great. How much time do you have? Maybe like, you know, three, four hours a week to dedicate to this and I say I will time out. That's not the strategy for you at this point in time is I think there's a bit of a myth out there that you can spend a couple of hours away can get this business going. It's not this this time that you need.
Joe: Also the myth of, you know, I got enough money for the mail, right? So I've got a few thousand bucks. I can send four thousand letters over the next couple of months. The great thing about land is you get a great response rate with your mail, you're going to get leads. Now, all of a sudden you've got five accepted contracts, right, and you need twenty thousand thirty thousand dollars to close those deals. Where is that money going to come from?
Alicia: Right? Yeah. Again, depending on your strategy, yeah,
Joe: it's now, of course. Like we said before, you could double close on the deal. Maybe you could sign the contract, right? You have different ways to do that, but most of the time, would you agree, Lisa? Most of the time when land investors that are doing this, a lot of deals, they actually close on the deals, right? They either have them, they bring their own money and they bring a partner's money or private investor. They actually close on the deal as quickly as possible and then turn around and sell it right.
Alicia: Yeah, I would say depending on the dojo, because 80 to 90 percent of our business, we still double close on deals. But that's because we've got a really good buy network in place, so we tend to close that pretty quick. So for anyone listening, that doesn't happen overnight, that's taken years to get to that point. But when there are certain deals that come through where everything, all the boxes are ticked, it's got bird access as utilities. It's in a beautiful subdivision where people are still building houses, for example, or it's five to 10 acres in a beautiful part of just just outside of the city, where there's a whole bunch of people buying up land, everything meets all the criteria. Yeah, we'll buy it, and we will actually use other people's money to do that. Our money is best spent in our engine, keeping things moving. The velocity of money, doing more deals, all of that. And so it really does depend upon the property itself and the deal and what's going to be the best exit strategy for that. And again, a lot of people, as you said, they just start out, they get some mailing, they get some deals coming back and they think I've got to buy them all. No pause for a second and think, what's the right exit strategy for this property? That's going to set me up for success, the next buyer up for success, but also support the seller and what they're trying to achieve as well. OK. And the one thing that I would also say there is value, you know, you've hit on a really important point and that is I've just started. I've got budget to get four thousand mailers out and now I've got some contracts back. What is it that you think happens at that point in time when people get contracts back and then you
Joe: Oh, they panic.
Alicia: Yeah, they they panic and they're like, Oh, now I've got to get rid of these contracts, right? I've got to get them over the line and get the money back. But what's happening also in that time is they've stopped focusing on their pipeline and acquisitions because their entire energy is now. How do I get rid of these contracts or sell these properties or find cash to buy these properties so they spend months getting that done? And then they turn back to their pipeline and it's empty? So one of the main drivers for us setting up this marketing company for people is to stop the insanity wheel. And we again, we got the T-shirt very early on with that, but we were finding we were having a great month because we got some contracts and I was like, Yeah, fantastic. And then we have two months of nothing because we were trying to get rid of those contracts and it was like scramble, scramble, scramble. And then it was, you know, another good month because we got some more and it was just this rollercoaster. Stop, stop, stop, stop, stop start because we weren't consistent in our pipeline management. And that's one thing that we help people to overcome because this business is all about consistency.
Joe: Well, it's I've always said to we're not in the real estate business. We're in the marketing business. We are anchored to a relationship business like you've got to get that marketing consistently going out the door and many times people can't do that. And one of the things I learned early on, my coach told me, You've got to get your marketing done for you in spite of you, because then it just gets done and you don't have to worry about the pipeline coming in. And it's not like you can just turn around after you sell a deal and then turn a switch and all of a sudden leads are going to be flooding back in again, right? It takes time to get that momentum back up.
Alicia: It does. And for me, momentum is not about the things that we do today. Momentum is about the stuff that we did two or three months ago, you know, and you see that so often in people in this business that they stop mailing, and it doesn't have this immediate effect because there's like a lag. But then two or three months later, they're like, Why is the phone stopped ringing because you stopped marketing? So we fix that. That problem right up front, like we manage everything to the point that their entire acquisitions engine is always running, even when they're in Europe. So even when they're sleeping. By the way, I'd love to talk to you about Europe because I've been there many times and it's my favorite place in the world.
Joe: Going back in about a year or so.
Alicia: Yeah, awesome. Well, I was meant to be going to Amsterdam in a few weeks that that just got got got moved, that some stuff. Europe, oh, I got to stay with that. Yeah, go for it.
Joe: We've been hearing about in the news how restrictive the Australian government has been with COVID stuff. Has that started to lighten up at all yet?
Alicia: Yeah, 100 percent. So we it's like things have really gone back to normal here. It's we were just out for dinner last night with friends and everything feels normal. There's no restrictions now. We can go anywhere and everywhere. It's, you know, life has really gone back to normal. And I think that the hard work that we put in up front around kind of creating that, that environment of everybody trying to help each other out by doing the right thing has paid off. International travel is now open. We just booked to take a vacation to Bali in nine weeks time and again, we're going to be sitting poolside, sipping on a cocktail and doing deals. All right.
Joe: OK. Questions about, I want to ask. Oftentimes, when I interview people about land, I'm asking about the acquisition side. What are some tips and tricks? You have easier for finding buyers marketing the properties finding by now you've got a great buyer's list. Talk about some, but talk to somebody who doesn't have that buyer's list yet.
Alicia: Yeah, yeah. OK, great. So first of all, building a buyer's list is about always capturing all of your buyer inquiries. I think early on a lot of people, especially if they're doing things like, you know, Facebook Marketplace or Craigslist or things like that, they get the inquiry through and they deal with it. And then it's kind of gone. One of the first things that we started doing and we don't advertise on Facebook Marketplace or Craigslist anymore, but when we were the first thing, we would ask people if they inquired about a property with now. But before I give you the information about the property, could you let me know your phone number and your email address so that, you know, if I need to follow you up on anything, I can easily get in touch with you, and people might be more like, Sure. Here you go. So creates the environment where you're capturing people's details and their requirements up front. And we're now at the stage that any inquiry for us that comes through Lancome and the affiliated sites Prime Land exchange our own website that we're pushing ads up for the properties. However, we're getting our properties advertised. Any lead that comes through to our system is categorized by the property that they're after the email and phone, making sure that that's always captured and asking them some basic questions about what types of properties they're looking for. That in our CRM has been really pivotal in then being able to utilize that data. So really, I always think ahead about how do I use that data, not now, but for the future. And data is everything. We everything in our business, that's the data. So now we're at that stage a couple of years in and we started doing this pretty early on. Let's just say we had 10 buyers in our system that were all looking for properties in Polk County, Florida, and they were all looking for infill lots of anything from zero point one five up to a quarter of an acre. We knew who those 10 people were the minute a new property comes in. We don't even advertise it. First thing we do go back to those 10 people. Hey, folks, we've got a new property that just came in in in Polk County, Florida. It meets the criteria that we were talking to you about is anyone of interest in this one, then half of our properties we now sell before they even advertise our time. So, you know, having things in place like a first buyers, a look and marketing that so that you're really kind of making them feel special as well. And they are special, especially if they're going to buy from, you know, we're giving you a first look on this property before we put it out to the public. Yeah. And then once it's out to the public again, always capturing the information of every lead that comes through and not just seeing it as an inquiry, but seeing it as a person that may buy off time and time again.
Joe: Nice. OK, so somebody's getting started now. What do you recommend they do to start advertising a property? What are some steps they can take?
Alicia: Yeah. Steps they can take to advertise on the disposition sign. Get your basic due diligence done. And there's some fantastic checklists that are out there that a lot of groups provide. Get your basic data done. Get some basic photos done right, some really good copy and just get it advertised in terms of where to get it advertised. You know, unfortunately, we've seen a bit of a shift in a lot of the platforms that that do advertise properties, and it's become a bit of pay-to-play. Now we've seen Zillow take a shift more towards the realtor side of things, not the for sale by owner. We've seen Lancome now become more about, you know, pay to play. If you're a signature partner, that helps if you can afford that. Yeah, go out to all the different land groups and just ask out there and say, Hey, it's anybody's signature or partner in any of these types of platforms. And if so, have you got some space that I can rent from you? We've actually advertised properties from people. We've got a signature membership and sometimes we don't use it all. And so as I'm sure, if you want to rent one of those for us and we'll kind of partner with you on that deal, let's do it. So look for opportunities to partner, especially if you're early on in the land game and you're a little bit unsure about where to go to someone who's experienced in this and say, I've got properties, you've got buyers. Let's talk. Yeah, so so doing things like that using Facebook Marketplace. Unfortunately, I've been kicked off Facebook Marketplace more times than I can remember because I've advertised too many properties, and so I don't use that anymore. But that doesn't bother me because we've got other ways and means of doing that. There's other systems and things out there that you can add. Its highs are now one of them is called Prime Land Exchange. If you want any more info on that. Drop me a line and I'll introduce you to the team there they are wonderful. But again, everything costs money, Joe. So you've really just got to think through what's going to be the most efficient way of me working on the disposition side of this property? And who can I link arms with? Which is one thing I love about the land community. Everybody is there to help each other. Yeah, I really haven't come across too many people in the land space that have a scarcity mindset. Most of us have more of an abundance mindset that is more than enough fields to go around, and there's more than enough opportunities to help each other.
Joe: Are you selling most of your deals for cash or terms of financing?
Alicia: Both. And again, it depends on the deal. Now, most I've noticed that the the lower end properties tend to attract more tams and seller financing and the higher end properties. Most people have the cash for them. Now, if you're going to spend $100000 and above on a property, most of the time, you've got the money for that. Yeah, but we always advertise for both options, and I think that's the thing. Don't ever think that property's not going to sell for that, or it's not going to be no attractive to that kind of buyer. You are not your buyer. Your buyer is your buyer. So let the market tell you what it wants to do and then go from there.
Joe: Yeah, I love the idea that you talk about and I've done this a lot with houses. Not as much with land yet, but finding other people in the Facebook groups that are doing deals already in your county, in your area, and just ask them, Would you like to partner with me on this deal? Right? I imagine you could even find if you go to the Lands of America or Lancome sites, right? You can find the signature partners in there and contact them and find the ones that aren't realtors, maybe. And just talk to them about partnering on a deal when you partner with somebody else. What's a common commission split that you try to get?
Alicia: Yeah, really depends upon how much work they're asking of me or vice versa. But now I've got some people I'm partnering with at the moment. We're literally just going 50 50 on the profit because I'm advertising it. My team is taking all the inquiries for that property. They're fielding all of the other different things that are coming through them, managing that in the CRM. My team was the one that did all of the ads, the content, all of the information for it. So once we find a buyer for that deal, I then go back to my my partner and say, We've now got a buyer, let's get it under contract and put him in closing and we go 50 50. Because for me, there's just as much work on the acquisition side as what there is on the disposition side, sometimes more so even on the dispo side.
Joe: Very good. I talk about doing deals internationally. There's a lot of people that listen to my podcast from all over the world like I want to do land deals in the United States. Where do I even start? How do I create an LLC? How do I get rid of business checking account? How does that process work and what do you tell people?
Alicia: Yeah, I tell people that in twenty twenty two, there are a multitude of services and offerings out there that enable you to do that all virtually. So there's a couple of different ones that I love. And again, I'll give you my details at the end of the cold, John. I'd love for people to reach out and I can give them some of the ones I've personally used. But when you know, five years ago when we started, we actually had to physically go to the states and register things and open bank accounts and all of that. You don't have to do that anymore. You can do everything online. And I think if one thing that it has enabled the world to do is to work more efficiently when it comes to being virtual. But to come back to your question, find a service that can do that for you and help you with the set up. Find another service that can help you with understanding your market and and where to go. With that, find another service that can get you started with your marketing so that you can just focus on doing what's going to be the best use of your time for the best value. And to me, that's talking to sell. It's talking to buyers and closing deals. Everything else outside of that you can outsource and you can do it reasonably inexpensively. The return on investment that might make you so start by finding those people stop by also going into some of the different groups and and finding other international investors reach out to me. I'm always happy to talk to people about some of the pitfalls and things that have made them successful. The learnings that you get from this asking other people will save you so much time and money. I'm speaking from experience there. Yeah. Yeah, that's where I would start. I think a lot of people think, Oh, too hard, I can't do that. It's actually not. And in all honesty, Joe May doing deals from Australia is really no different to anybody doing a deal in the US that is doing a deal in another state. It's just not different.
Joe: Wouldn't you say to him, if you live overseas, we're just talking about partnering and being with people? That's one of the best. Ways to get started. If your internet find somebody that's already in the states, already doing land deals in Arizona, New Mexico, wherever you are and partner with them on the deals and then they get you through PayPal or something like that, now somebody is always going to ask, Well, how do I know they're not going to go around behind my back? How do I know they're not going to ruin the deal and steal the money from me and all that? But again, there's technology. I've done lots of deals with partnerships where everything is open book and 100 percent you see everything and many times you. I'll say this if you if you find somebody that's already doing a bunch of deals nine times out of 10, they're doing a bunch of deals because they have a great reputation and they care about integrity, right? And so that's that's how it works.
Alicia: Hundred percent, Joe. And I think, you know, there's a lot of trust that needs to go into those relationships. And sometimes you you'll come across people where it's it's not the right fit. And what I mean by that is, you know, this this business, it's going to be about what can I give in order to get if I go into partnerships and what can I get? What can I get? What can I get that's going to come across? And a lot of people are like, Whoa, where we're partnering here? But if you go into those types of relationships and conversations with what can I give in order to get, which is how do I help you help me? It's a bit of a Jerry Maguire moment, right? How do I help you help me? And and I think when you've got that mindset and those values in place, that this is about a true partnership and it is about helping each other to be better, to be successful, to deleverage, then that's a good thing. Yeah.
Joe: You know, we got right here, Dmitri says. I have five land deals in escrow from Belgium. Then he says, Sorry, six actually.
Alicia: Nice one, Dimitri.
Joe: That's awesome. I love it.
Alicia: We've got customers all over the world who've got customers in France, Spain, Italy, Germany, Singapore, Canada, South America, Australia.
Joe: That's awesome. Well your website, Super charged. Is this the right one? Offers?
Alicia: Super charged offers dotcom correct. We're actually in the process of doing some rebranding on there, but if people go in there, it will talk about full service digital marketing agency that that drives sales, focusing on real estate investors and so super charged offers dot come or check us out on Facebook as well. Or I'm more than happy for people to email me directly at Alicia at super charged offers dot com. Yep, that's the right sign and Alicia is spelled A L I C I A just for anybody wondering. Or they can give us a call, Joe and my my team is in place to take calls and book sessions with me and learn more about what we do and how we do it. And they can call us on eight eight eight five three eight fifty four seventy eight more than happy to book time with people and talk about this strategy. Their approach know what they're doing and how we can help, especially if they are on the other side of the world. There's lots of things I can do to help people out.
Joe: What's that phone number again?
Alicia: Eight eight eight five three eight five four seven eight
Joe: Um I there on the screen it it added. Fifty four seventy eight.
Alicia: Yep, or just email me direct more than happy.
Joe: Super charged offers dot com cool. You've mentioned Facebook groups real quick. Do you have some Facebook groups that you've run or some that you are like,
Alicia: Yeah, there's actually one that's got the land investing motivation mastermind. I run that with another one of my partners. If you like Jason will bring he and I've been running that for more than two years. It's got more than a thousand people in it from all over the world and on a monthly basis. We're interviewing people like, you know, probate attorneys. We just posted one today. It's tax time. So we did a really good interview with a tax accountant on everything to do with being an investor. We have monthly calls and they're they're more like a mastermind call where we actually, as a group will talk through issues, deals, different things that people are doing and as a group help to come up with that collective group. Think and I love that that group, it's been an amazing group so people can jump in there as a couple of questions. They just need to answer to join that group. So that's a land investing motivation mastermind.
Joe: I see it right here, and I'm putting in my request to join.
Alicia: Perfect.
Joe: Happy to answer some questions. Nice. Alicia, thanks so much for being on the show. Thanks for getting up early there.
Alicia: Thanks, Joe. Whether this is normal work time for us. It's, you know, we get up just after 5:00 so we can maximize our US time. But thanks so much for having me on. It's been wonderful speaking with you today.
Joe: All right. Alicia Jarrett supercharged offers dot com, go check it out and the Facebook group. I'm in it right now. Land investing motivation mastermind. I'll see you guys in there. All right.
Alicia: Awesome. Thanks, Joe.
Joe: Bye bye.
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